Summary of Impact

Watkins Wellness, established in 1977 in Vista, Calif., is dedicated to promoting wellness to consumers who live active lifestyles and are health conscious. The company manufactures the Endless Pools® line of aquatic fitness products and is also the world's largest manufacturer of hot tubs. The Watkins Wellness dealer network extends into all 50 states and more than 70 countries. Watkins Wellness is a wholly-owned subsidiary of Masco Corporation, a Fortune 500 company. 

‍

Challenge

Watkins Wellness started its Health & Safety Rewards Program for 900+ employees through a manual process involving paper forms, spreadsheets, and reward booklets. This system proved inefficient, error-prone, and challenging to track for a dispersed, hybrid workforce. Seeking a solution, Watkins Wellness looked to transition the program to a digital platform to streamline tracking and reporting of events and wellness rewards. 

‍

Solution

Watkins Wellness chose PDHI for its ability to customize the platform to support its unique incentive model. A dedicated support team helped Watkins Wellness transition to the digital system, simplifying employee access through single sign-on from Workday human resource (HR) management system.

The solution enables real-time and efficient tracking of participation for over 30 incentive-earning events and activities like health screenings, safety opportunities, and continued education. Employees enter a biannual raffle with tickets earned based on the number of participation points collected. Administrators have access to tools to review employee completed activities and manually make corrections, as needed. For certain third-party activities, points are automatically awarded from a file import. On-demand reports support the Watkins Wellness' reward fulfillment process by identifying employees who qualify to enter the raffle. They also provide powerful insights to the leadership team to identify popular activities, areas needing attention, and opportunities for enhancements, leading to continuous improvement of wellness offerings. 

‍

Results

The implementation of the PDHI Platform at Watkins Wellness led to significant improvements and achievements within their program. In the first year, program participation rates doubled to 76%. 

Additional benefits included: 

• Streamlined operations to reduce administrative burden and realize cost savings.
• Increasing employee engagement by using the wellness dashboard to promote, reach and communicate with employees about the events and incentives available.
• Bridging the gap between on-site and remote employees by enabling digital tracking of participation with access to their incentives on any device, anytime, anywhere.
• Supporting Watkins Wellness' plans for the continued growth of the program by expanding offerings with additional health improvement tools and more ways for employees to earn points like mindfulness challenges. 

Helping to:

• Improve the User Experience
• Double Program Engagement
• Provide Employees with Additional Health Improvement Tools
• Reduce Administrator Burden 

‍

In Their Words

"Our experience with the client support from PDHI has been nothing short of exceptional. Their dedication and expertise have truly made a difference for our program." said Michelle Mekbel, Specialist, Employee Wellness & Workers Compensation at Watkins Wellness. 

‍